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About Fashion

 
 

A $ 90,000 gown with 10,000 hand-sewn pearls! A wedding gown with 1000 layers of silk and damask! A simple black knee length dress! A pair of jeans with a T!

Fashion is as diverse, unpredictable and mysterious as the human nature itself. For centuries individuals and societies have used clothes and other embellishments as  symbols  to indicate their occupation, rank, gender, sexual availability, locality, class, wealth and religious affiliation. Fashion is the language in which cultures speaks. It embraces every thing from clothing , accessories, jewellery, hairstyles, beauty and body art to the mood, sentiments and conditions of people. What we wear and how and when we wear it, provides others with a shorthand to subtly read the surface of a social situation


Fashion changes and that's why it exists. New concepts replace previous versions overnight. Creativity takes on sensation to inspire people’s imagination. Fashion fascinates. Fashion liberates. Fashion expresses.  Fashion is the eternal passion.

 Fashion has spawned a huge multi billion dollars industry over past 200 years or so. Millions of people live their day in and out among mounds of fabrics, equipments, machineries, and vast variety of auxiliary materials, churning out stupendous products that take away your breath at the first sight. Thousands of others are engaged in the business of marketing these specialized products, managing ad campaigns, organizing fashion shows, modeling on the runway- making fashion industry a glittering and vibrating place resonating with harmonics of talent and enterprise.

It doesn’t matter with what intention you enter the world of fashion-to become a part of it or to get a part of it; it would not let you go discontented. Fashion has always had something for every one and it will continue to have so. This is the principal of its survival.

 

 
 
 
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